ATHAH is a new age sustainable clothing brand for the contemporary women of today. While being up to date with the modern and chic fashion trends, we are now making a conscious step to do our part in saving the environment and Mother Nature by slowly adapting to sustainable and eco-friendly practices.

The brand has emerged from a well-established and renowned export chain based in Noida. From managing to delivering and handling high-end ladies wear brands, we have expansive experience in the realm of women fashion.

At ATHAH, we want to offer premium fashion wear that is not only smart and voguish but immensely comfortable. That’s why we have partnered with the finest ethical sources to procure the best materials and curate unmatched styles.

Fashion that will last a Lifetime

ATHAH aims to bring something new on the table that will last for a lifetime. We want you to wear our pieces for years or even decades to come. Hence we source durable and top-notch fabrics from reputable and trustworthy vendors to create our timeless pieces of clothing.


With decades of experience in the industry, we longed to innovate – to flex our expertise and explore new spheres of women fashion. Extensive experimentation with varied fabrics, patterns, and designs led to the formation of a unique and plush range of apparel that’s not only at par with the changing times but immensely functional. Thanks to a dedicated team that shares our vision, we have the ability to experiment and innovate down to the tiniest of detail.


We at ATHAH never stop evolving and bettering ourselves. We are aware that all garments have at least some negative impact on the environment and thus, we are working diligently to help make a difference. With this, we have now ventured into sustainable fashion by focusing on our practices to make our planet a better place to live for the generations to come.

We believe that fashion should help in enhancing one’s personality while adding joy and warmth to everyday life. Our expertly-created clothing range is both practical and playful with a stylish and modern edge.